socialrank

Request Beta Features

Screen Shot 2016-05-12 at 10.49.10 AM

We have been building new filters and product updates at SocialRank for the past few months. When demo’ing the product, potential customers see some of the things in beta that are coming soon. Normally we do this internally but we decided to turn on these “Beta Features” for select users so they can play with them before they are properly released.

There are a few new filters including a Gender Filter (filter by Male or Female), Device Type Filter (what device your follower is using), Language Filter (what language your followers are using), Profanity Filter (filter out people that use profanity in their content) and more. We also have some updates around products like Direct Messaging and displaying a macro view of your account.

All of these new features let you really dig into your followers, segment your audience in new ways and more effectively run campaigns.

If you’d like to request beta features turned on for your account – please email us at [email protected] and we will do our best to give you early access to some of the new stuff that will be rolling out soon.

socialrank

Multiple Hashtag Search For Instagram

We’ve pushed a new change for the Hashtag search for Instagram on SocialRank. You can now search for multiple words in the hashtag filter. Before you could only search for one hashtag at a time but now, with the update, you can search for as many hashtags as you want.

Screen Shot 2016-05-05 at 2.39.13 PM

With the new change you have two options: Search for “any words” (default) or search for “all words.”

Screen Shot 2016-05-05 at 2.47.38 PM

“Any words” is the equivalent of putting “OR” between words – the results being accounts that have used one of the hashtags you’ve searched for.

“All words” is the equivalent of putting “AND” between words – the results being accounts that have used all of the hashtags you’ve searched for.

As always, hit us up at [email protected] if you have any questions, comments, requests, jokes, concerns – we want to hear it all!

socialrank

Another Location Filter Update

Two weeks back we pushed some updates to the location filter on SocialRank. Today we added another piece to the filter, the ability to search just by where you self-identify (i.e. Location Field) as well as where you have recently posted (i.e Geo-tagged Tweets). This allows you to take a more granular and intelligent approach to finding the right people for local events or location-based rewards.

Screen Shot 2016-04-24 at 11.29.47 PM

All you need to do is click “Show search options” and use the drop down to determine what you would like the results to show.

Screen Shot 2016-04-27 at 11.36.27 AM
As always, hit us up at [email protected] if you have any questions, comments, requests, jokes, concerns – we want to hear it all!

socialrank

Location Filter Updates

We just pushed a new update for our location filter that we think you’ll really like.

Screen Shot 2016-04-03 at 12.49.48 AM

First some background, it used to be that if you use the location filter, the results you got didn’t clarify why that person was showing up in said results.

 

Screen Shot 2016-04-03 at 12.49.19 AM

So if you search Los Angeles, whether the person self-identified Los Angeles in their bio or had meta data (i.e. they tweeted or posted from LA) they would show up. The problem is that if you live in New York, travel to Los Angeles and then tweet from there (with location enabled) you would show up in Los Angeles results with no context. You would probably even have New York as your location. This leads to confusion and seemingly incorrect results. There was no context.

 

Screen Shot 2016-04-03 at 12.45.15 AM

The push today makes this a lot more clear. We now give context on why someone shows up in a result. For example, if I’m a presidential candidate looking for followers in Wisconsin to come out to the primary, I definitely want people living there and not just posting from their account on a trip. Now you get the context you need to find the right people for the right things.

Screen Shot 2016-04-03 at 12.45.30 AM

In the future we’ll push more updates, letting you just see self-identified locations vs. recently posted and more.

One last thing, you need to refresh your account to see the changes to the location filter.

As always, hit us up at [email protected] if you have any questions, comments, requests, jokes, concerns – we want to hear it all!

socialrank

New Feature Alert: Word + Hashtag Search Filter

Since the new year, we’ve released a bunch of new features at SocialRank with great success. New sorting options, building lists and revamps of the design of SocialRank. While it has been available for a few weeks in the product, we wanted to write up a little bit about a new filter – the Word (and Hashtag) Search filter.

Screen Shot 2016-03-20 at 1.07.06 AM

The Word + Hashtag filter lets you find followers who have included a certain words or hashtags in any of their tweets or posts. This gives you some important context that is missing when using only the bio keyword search.

Screen Shot 2016-03-20 at 1.07.31 AM

For example – I’m a huge New York Knicks fan. I don’t have the word “Knicks” in my bio but I tweet about the Knicks all the time. So if you are looking for followers that talk about a certain topic – using the Word Search filter is the best way to find them.

Screen Shot 2016-03-24 at 11.50.46 AM

Like the Bio Keyword search, you can enter multiple words and either look for them as “Search for any words” (the equivalent of looking for X OR Y OR Z) or “Search for all words” (the equivalent of looking for X AND Y AND Z).

Screen Shot 2016-03-24 at 11.55.13 AM

We also have added something called “Most Used Words and Hashtags” to each profile under the bio information and action items. Here you can see the most common words and hashtags used by that individual follower, along with the frequency that they’ve used it. If you search for a specific word it will show that first in the most used words and hashtags. This can be useful to help understand what a follower is talking about the most.

There are a lot of amazing things you can do with your audience once you find the right people. The Word Filter helps you better segment and find them.

As always, hit us up at [email protected] if you have any questions, comments, requests, jokes, concerns – we want to hear it all!

socialrank

Using SocialRank To Build Lists

We like to think of SocialRank, the product, as having three pieces – identifying your followers, segmenting your followers, and then “doing things” with your followers.

We are really good at the first and second part of the equation. The third part, what to do once you find the right people, is something we are focused on improving. Today we are releasing one of the improvements: the ability to build lists on SocialRank.

Screen Shot 2016-02-24 at 11.53.15 AM

Currently we have three things you can do once you find people on SocialRank. You can a) privately communicate via Direct Message, b) Export to a CSV file, and c) Save the Search.

Screen Shot 2016-02-24 at 11.53.32 AM

Lists is not that different than a Saved Search except that you can add and remove results. For example, if you search for people that have the word Engineer in their bio and live in NYC, you may find that you have 18 people who fit that criteria. But if you don’t like a result, for whatever reason, in Saved Searches there is nothing you can do. In Lists, however, you can add and remove individual results (by checking and unchecking).

Screen Shot 2016-02-24 at 11.54.16 AM

Once you build a list and are in view mode, you can even slice and dice those followers. So for example, if you take your Engineer in NYC list and want to see which one of those has the word Entrepreneur in their bio as well, you can dig deeper into your list.

Screen Shot 2016-02-24 at 11.58.55 AM

Another note about List functionality: you can build Lists across accounts.

Lists are great but they are really stepping stones to tons of things we want to let you do with your followers. You’ll be seeing some new action items in SocialRank over the next few weeks/months. There are many things we want to add and we will let you know as they roll out.

As always, hit us up at [email protected] if you have any questions, comments, requests, jokes, concerns – we want to hear it all!

socialrank

SocialRank’s New Look

This past week we rolled out a new look at SocialRank. We’ve redesigned the look and experience when using SocialRank. We think you’ll really like the new stuff and might even forget how it used to look and work because of the speed and usability improvements.

Screen Shot 2016-02-14 at 7.55.44 PM

The first thing you’ll notice is that going back and forth between accounts and Intel are combined and is now on top.

Screen Shot 2016-02-14 at 7.56.31 PM Screen Shot 2016-02-14 at 7.56.44 PM

List, Exports and Saved Searches are now found on the top navigation bar. We give you the ability to see the lists, exports and saved searches from all accounts in one combined view (instead of having to go into each one to grab the those results).

Screen Shot 2016-02-14 at 7.57.04 PM

Another new update is we are now using URL schemas for accessing reports. So that you can have multiple reports open at once, which is really useful.

Screen Shot 2016-02-14 at 7.56.09 PM

We’ve moved account settings and adding linked accounts on top right drop down to simplify things.

Screen Shot 2016-02-14 at 7.57.14 PM

All the changes also apply for SocialRank Teams (you can request your domain here).

Screen Shot 2016-02-18 at 1.43.25 PM

Lastly, shout out to our design and tech team (Zhanna, Michael, Ilya and Daniel) on getting this out. It’s Yuge!

As always, hit us up at [email protected] if you have any questions, comments, requests, jokes, concerns – we want to hear it all!

socialrank

Filter By Number Of Followers Update

We’ve been making major strides at SocialRank in 2016. Working on new products and making existing products better, we’ve been trying to share something new we’ve pushed out each week.

This week we want to highlight the # of Followers filter and the update we’ve added.

The # of Followers filter let’s you filter your followers by account with a specific amount of followers. By default you see everyone that follows you.

Screen Shot 2016-02-10 at 12.31.48 AM

The old # of Followers filter would let you only move a slider from min to max. Now we’ve added the ability to enter the exact min and max. This just makes your live easier when segmenting your followers. A simple addition but very helpful to help find the right people.

Screen Shot 2016-02-10 at 12.44.47 AM

As always, hit us up at [email protected] if you have any questions, comments, requests, jokes, concerns – we want to hear it all!

socialrank

New Compare Accounts Filter: Multiple Account Comparison

We’ve been up to a lot of things at SocialRank. In January we pushed tons of new features. Some of them you’ll naturally discover yourself. We’ll do our best to highlight something new every week on the blog here.

Today’s focus is the “Compare Accounts” Filter. This filter lets you compare accounts in SocialRank at a granular level. When we first released this filter you could only compare two accounts. The new version we just pushed allows you to compare as many accounts as you’d like.

In @Nike looking at compare filter.
In @Nike looking at compare filter.

So if I’m Nike and I want to see who follows Adidas that doesn’t follow me (Nike), I can easily use the Compare Accounts filter and find those people. I can even use other filters like Bio Keyword, Activity, and more. Once I find the right segmentation, I can take that out to Twitter and actually target those exact people with a tailored audience campaign (like Facebook’s custom audiences).

Screen Shot 2016-02-04 at 11.00.36 AM
In @Nike, looking at comparing to @adidas, @reebok, @underarmour, and @puma.

With the new updates you can now take more than one account and compare. So taking the Nike example above – they can now go beyond just Nike vs. Adidas and also see who follows Under Armour, Reebok, Puma and not Nike. Then they can take that list and run the tailored audience campaign with a much larger audience.

Screen Shot 2016-02-04 at 11.01.08 AM
The results of who follows @adidas, @puma, @underarmour and @reebok and not @nike.

And that’s the new Compare Accounts filter!

As always, hit us up at [email protected] if you have any questions, comments, requests, jokes, concerns – we want to hear it all!

socialrank

Major Feature Alert: Most Engaged Context & Corresponding Tweets

Over the past few weeks we’ve built a ton of new features at SocialRank. We’ll be highlighting them in separate blog posts over the coming weeks. Today we want to show off the new feature that pulls in “context” for Most Engaged and Best Follower sorting options on Twitter.

We frequently receive questions at SocialRank about the algorithmic sorting options: Most Valuable, Most Engaged, and Best Follower. While there are definitions in our FAQ – we thought we could take Most Engaged and Best Follower to the next level by pulling in the content that your followers engaged with (thus, giving you context).

Here is what is looks like for Most Engaged and Best Follower.

Screen Shot 2016-01-23 at 7.49.52 PM

When you look at “Recent Engagement” you’ll see the number of times that follow Retweeted, Mentioned, or Replied to you in the last 14 days.

Once you click “Show Engagement Tweets” the content will drop down.

Screen Shot 2016-01-23 at 7.51.48 PM

You can scroll through it to see the context.

Screen Shot 2016-01-23 at 7.50.06 PM

And that’s it. Now you don’t need to go out of SocialRank to figure out why someone is considered an engaged follower and what they engaged with.

As always, hit us up at [email protected] if you have any questions, comments, requests, jokes, concerns – we want to hear it all!